Hero or Zero ?

Hero or Zero ?

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The fine line between being celebrated and ignored often comes down to a few milliseconds or millimeters. Using a typeface associated with the visual language of Olympic sports, this composition shows how one letter can make the difference between being a Hero or being a Zero. The dedication and preparation of elite athletes are remarkably similar; the difference emerges in the final moment, when the smallest margin can be exponentially rewarding—or devastating.

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