The Creative Movement

The Creative Movement

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Design FC brings sport and design together, giving young people a platform to tell their stories through jerseys. In partnership with adidas Sportswear and Common Goal, we led two workshops with 50 South Bronx United youth and coaches to explore what home means to them. Their ideas shaped a jersey featuring Bronx landmarks, the NYC skyline and a message of unity. Part of adidas’ House of Tiro collection, it shares their vision of the South Bronx with the world.

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