Mota Training / Mota Jiu-Jitsu

Mota Training’s identity is rooted in the values of jiu-jitsu, bringing together personal training and boxing with the dedicated Mota Jiu-Jitsu academy under one visual language. The bold M, inspired by a folded black belt, creates a flexible typographic system that connects both. Large-scale typography extends onto the academy’s windows, where the training itself becomes the identity.