The exhibition showcased the remarkable diversity of Egyptian cinema aesthetics, from melodramatic to minimalist. The diversity of visual language and aesthetics in turn reflected the political, social and cultural changes, from liberation to unrest.
Lust & love was a big theme, frequently featuring a female centrepiece. The cinema poster, ‘affiche’ was often first hand-drawn and reproduced with stone litho printing.
Cairo Play explores Cairo’s architectural identity through motion design and interactive games, blending architecture with playful techniques to capture the city’s unique essence. Using stop-motion videos and retro-style games, it transforms still images of Cairo’s buildings into dynamic animations. These games incorporate iconic architectural elements, bridging generations and inviting players of all ages to explore and interact with Cairo’s character in a fun, engaging, and creative way.
花になって
Be a Flower
is a mixed media piece inspired by a song with the same name. The lyrics—“Be a flower and show me a cool smile. The look on your face is thrilling, and I can’t get my eyes off it”
The artwork features a portrait surrounded by abstract textures, blending reality and the surreal. The colors and forms symbolize the beauty of the fleeting, inviting reflection on moments that are felt more than seen, like a smile or a bloom that lingers long after it fades.
The primary objective of the project is to develop a collection of posters and stickers designed to foster a better environment for creatives.
‘Time on Tapestry’ celebrates the intricacies of traditional Islamic art forms through a contemporary interpretation of the Islamic calendar. Each month’s visual draws inspiration from references that reflect its themes and meaning, expressed through typography & patterns. The calendar repurposes old carpets, significant to Middle Eastern culture, which were cut, bleached, and printed on the back. A smaller accompanying manual details the art styles, carpet sourcing, and the creative process.
تخيلت لو بابا نويل تدهورت بيه الايام وسكن في حاره مصريه شعبيه بتحتفل بالكريسماس بس للاسف بابا نويل مبقاش زي زمان وكان راجع من الشغل مهموم و تعبان ومفيش هدايا معاه كمان
حبيت اخلي معني الكلمه حرفي واديها احساس الزجاج
اغنيه لفرقه كايروكي الموسيقيه انا متاثر بيها من زمان وبحب منها الجزء ده
اعتمدت اني اخلي روح السوت روح للقاهره القديمه وخدت من روح الجداريات بتاعت محطه باب الشعريه فالالوان والنقوشات الي بتدل علي الاماكن الاثريه الي موجوده هناك زي شارع المعز وغيره
Its a trending GEN Z song
It seems that the cursed rock of Sisyphus is no longer on his shoulder, but on the shoulders of the marginalized, who carry it from beginning to end and pass it from generation to another
“tajiduni fi al’ahsa’ nharan, bayn alnakhil weabaq altabinati.”
Al-Tabina:
A pile of waste and excess palm trees and trees that are burned and their ashes are fertilized.
And it smells good.
The artwork “Alienation” expresses isolation and alienation by depicting two characters in contrasting emotional states. The girl in the first image is sitting alone, selling shell necklaces, conveying sadness and internal isolation. In contrast, the boy in the second image is sitting on a tree, feeling happy and at peace. The contrast between the two figures reflects the struggle between isolation and the search for inner peace.
The artwork “Alienation” depicts the feeling of isolation through two contrasting characters: a sad and lonely girl reflecting internal alienation, and a happy boy living in inner peace, detached from the pressures of the world, reflecting the different tensions of alienation.
The artist’s work reflects the dynamic changes occurring in Cairo. The city has recently transformed into a vast collage, with one layer overlapping another, each embodying its own history and emotions. The artist observes that the ongoing cycles of destruction, demolition, and reconstruction are shaping Cairo in ways that will leave lasting impressions historically and anthropologically.
Collage on Canvas
80x80cm
2024
The artist’s work reflects the dynamic changes occurring in Cairo. The city has recently transformed into a vast collage, with one layer overlapping another, each embodying its own history and emotions. The artist observes that the ongoing cycles of destruction, demolition, and reconstruction are shaping Cairo in ways that will leave lasting impressions historically and anthropologically.
Collage on Canvas
80x80cm
2024
Ahmad’s editorial illustration is a deeply personal piece, It captures the devastating impact of betrayal—a cruel act that shatters trust and leaves one paralyzed, struggling to make sense of a painful reality. It’s not just the act itself but the aftermath—the confusion, the questioning of your own judgment. Through vivid expression, the piece reflects the reopening of old wounds, a time of loss and silence, and the struggle to rebuild trust.
Cairo is famous for many things, but for Ahmad, it’s the countless stray cats. One evening, while enjoying shawarma, a stray cat ambushed him, sparking a creative idea. He illustrated the cat as a 9-to-5 office worker, who had just wrapped up a day of scouting to feed her kittens, now treating herself to dinner and enjoying human company. Each segment of the poster reflects phases of a typical workday, blending humor and heart, capturing the resilience and charm of Cairo’s feline residents.
“Echoes of Belonging” captures the author’s journey through Al-Sharqia, blending discreet digital frames and intimate analog shots to explore identity and connection. Each image, whether candid or composed, reflects moments of discovery, resilience, and the enduring spirit of heritage, breaking barriers between observer and subject while celebrating the warmth and soul of a shared history.
Its winter season and all the drink places are obsessed with creating so many add ons on the hot chocolate and with people making so many videos about them making it unbearable
brief about the client this work proposed for her. Abeel Alshareef, a behavior analyst. who work to facilitate a safer raising environment for kids. The design concept aims to leave an impression on users that suggests clarity, and transparency and enhances confidence in dealing not to mention a simple overall look. The elements of nature were inspiring for designers. Natural forms are not contradictory, and they resemble the meaning of each person, unique and distinctive.
النظر إلي الصور التي أرسلها القاهره ما بين قديم وقديم جدا يجب إزالتها وانا اتكلم هنا علي اثار القاهره القديمه ما بين اثر باقي وأثر تم هدمه وأثر يفكرون في إزالتها مثل الباقيه