Digital Revolution

Digital Revolution is a typographic layout piece that is inspired by the chaotic state induced by being attached to digital gods in a sense.

The ease of everything being right at your fingertips – no more than an instant away, the desire to consume more, new content being reduced to but a fleeting novelty the moment it’s posted online.

This piece stands as a brief comment into that mindset and ideology – framing it in the sense of this digital cult that has encircled our lives.

Signalton Typeface

Signalton is condensed, almost monospaced display sans serif typeface with very low contrast, closed apertures, and minimal optical compensation. The typeface character is formed by the combination of ultra-narrow letters with ultra-wide alternatives. Quite mechanistic shapes of the signs were inspired by the geometric shapes of Art Deco aesthetics, architecture of the 1930s, aesthetics of the industrial revolution of the early 20th century, when in-line production and belt conveyor systems were first introduced.
Inspiration drawn from machine aesthetics resulted in minimal almost invisible compensations in order to emphasise the typeface’s mechanical character.

female patterns

The student project female patterns by Lara Herrmann and Lara Kranich of the Fakultät Gestaltung in Würzburg wants to shine a light on women’s fight of rights in Afghanistan.

It’s September 2021. The worldwide news report about a country in crisis. Countless people are facing an uncertain future and women in particular fear for their lives. The country that is causing such a stir is Afghanistan. With the withdrawal of the western military units the Taliban are taking power again. But it is not yet clear what exactly this means for the future of the country. Especially women address themselves to the public: to their compatriots, to the West so that people don’t look away again. With strong voices they demand their rights. Women have always had to fight particularly hard for their right to exist and had to submit to men, being considered the weaker sex.

The rights of women should no longer be swept under the metaphorical carpet. female patterns is a student project by two students of the Fakultät Gestaltung in Würzburg that wants to give space to this important topic. Within the period of one semester a unique design was developed and the carpet was hand tufted. female patterns shows how strong and intelligent Afghan women are. It’s a space where these women tell about themselves and their relationship with their homeland. Source of these stories is the book Wo Mut die Seele trägt: Wir Frauen in Afghansiatan by Naht Shahalimi.

The special hanging of the carpet reveals its underside and thus the stories of seven Afghan women which are displayed there, as well as a brief history of the country. The artistic front of the rug abstractly symbolizes the conservative beliefs that are woven into Afghan culture, based on a traditional oriental rug and modified to a pomegranate which is a symbol of femininity in the center of the carpet. Above all the carpet symbolizes something beautiful. female patterns wants to focus on strength and hope rather than the very negative connotation we often have with Afghanistan.

female patterns

Designers: Lara Herrmann, Lara Kranich
Release: WS 21/22
Supervisor: Prof. Christoph Barth

More about the project here

Signalton Typeface Poster

Signalton is condensed, almost monospaced display sans serif typeface with very low contrast, closed apertures, and minimal optical compensation. The typeface character is formed by the combination of ultra-narrow letters with ultra-wide alternatives. Quite mechanistic shapes of the signs were inspired by the geometric shapes of Art Deco aesthetics, architecture of the 1930s, aesthetics of the industrial revolution of the early 20th century, when in-line production and belt conveyor systems were first introduced.
Inspiration drawn from machine aesthetics resulted in minimal almost invisible compensations in order to emphasise the typeface’s mechanical character.

Bad Typography

Typography is a very present element in my art inherited from my design background. However, it was never so openly under the spotlight as in Bad Typography. Bad Typography is not a type face at all but sometimes it behaves like it were. It allows me to explore new formal relations between characters and hack the logic by which typography should work according to a more academic way. It ended becoming a ever-changing type family, a platform that can be stressed out in multiple results, not only from its original purpose, but also bringing some new possibilities that ended by making myself so productive as I could not manage to be in a recent past. Must keep working on it for a while.

Fragments of a Golem

For my bachelor thesis I created a grid system to generate abstracted shapes from the necessary lines to represent Latin alphabetical and numeric characters, in order to identify one – or even more – bases of the smallest, essential fragment of the respective character.
These characters build the base of my thesis, ultimately yielding six complete sets of uppercase letters, lowercase letters and numbers and were then combined in different font-approaches. The results of the different approaches then again were used for the creation of a new Latin monospace font to close the transformation circle from system to fragment to character. This work is the starting point of the GOLEM type foundry.

U’re done, Bob.

Inspired by the 36 days of type project, I created my own alphabet and posted each letter on instagram for 36 days.
while creating, I followed only one rule: No letter may resemble the others in terms of “classic typography rules”.
After that, I decided to use two design directions out of that portfolio to form a “real font” out of it. One of them, you can find in the poster mockup “Hamburgefont” of my contribution. The work is still in progress, the designs show the status quo.

Branding and the Visual Response

Today we would like to present you the book Branding and the Visual Response by Peter Sher. This book gives practical advice on how to become a strategically minded, brand-building, elite designer.

Have you ever wondered what the difference is between a million-dollar designer and a guy designing a logo on Fiverr for as little as $ 200.–? Have you ever felt that you are required to do certain projects with a minimum of creativity? Do clients often treat you not as an equal consultant, instead asking you only to deliver the assignments like a machine? Not for the money that is fair value for your knowledge?

Branding and the Visual Response can provide the effective solution as the most comprehensive book written for graphic designers. By applying its insights, you can take your design strategy to a new level you’ve only dreamed of. To go from being a little-known executive to a designer wanted by popular brands.

In five chapters, this book gives practical advice on how to become a strategically minded, brand-building, elite designer. Starting with an insight into the branding process, continuing with fascinating and entertaining tips on how to convey subliminal messages through graphic elements. Learning how to create a digital visual identity, backed up with practical tools which are worth gold! Spiced with 80 illustrations and practical examples, on 160 easy-to-read, straight to the point pages.

The book’s author, Peter Sher, fell in love with graphic design while studying architecture. Overcoming numerous challenges, he has built a prosperous design agency over two decades, with a highly professional team collaborating with top brands. Peter has been teaching web design and UI design at several schools or universities and has led the UI/UX design department at Krea Design School in Budapest. Seeing it as his mission to support as many individuals as he can transform from a struggling designer to a strategic brand hero.

Are you ready to discover invaluable knowledge, useful tips worth millions, and industry know-how? Reading Branding and the Visual Response could be the ideal first step on your path to becoming a designer in demand by top brands!

  • Based on 20+ years experience
  • 160+ pages, packed with 80+ illustrations and examples
  • 3,000+ sold books (privately, self published)

Branding and the Visual Response

Publisher: brandguide universe Kft.
Editor: Peter Sher
Release: 2021
Bookbinding: Softcover with flaps
Language: English
Volume: 160 p. with 80+ illustrations and examples
Format: 16.5 × 24 cm
ISBN: 978-615-01-1933-5
Price Ebook only, digital edition: € 29.–
Price Printed Book + Bonuses: € 39.–
Price Printed Book + Ebook + Bonuses: € 39.– (Sale)
Buy

 

 

this type should be set in Hellvetica

Die Hellvetica entstand im Rahmen meiner Bachelor Arbeit und basiert auf theoretischen Themen wie Aneignung, Wiederholung, Kopie sowie Originalität und Autorschaft. Die weltweit verbreitetste Schriftart, die Helvetica, wurde als Grundlage genommen, um aus dieser systematisch und experimentell aufeinander aufbauende, neue Variationen und Versionen zu entwerfen. Mit der Absicht, sich gegen die herrschende und überholte Originalitätsmoral zu stellen, sowie ganz bewusst dem daraus resultierenden Zwang zu entgehen und im Einklang mit der menschlichen Natur und dem alltäglichen künstlerischen Schaffen ein neues einzigartiges Originalwerk – gerade durch Wiederholung und Aneignung – zu erschaffen.