Tracing

Tracing is a packaging and type design project that reimagines tracing paper as more than just a utilitarian material. Created by Yichen Wang, the concept transforms this everyday substrate into an expressive tool—an emotional interface designed to inspire imagination and introspection.

At the heart of the project is a custom typeface that embodies contrast. Each letterform balances bold, thick strokes with delicate, fine lines—mirroring the quiet duality of tracing paper itself. The typography becomes a visual metaphor: confident yet soft, structured yet fluid.

Minimalist by design, the packaging strips away decoration to spotlight this interaction between type and material. There are no flashy elements—just clear, intentional choices that let the form speak. Like a blank sheet waiting for a sketch, Tracing invites users to pause, reflect, and begin.

The final result is serene and understated. The translucent paper allows light and shadow to subtly shape the experience, creating a quiet tension that feels thoughtful rather than stark. The design doesn’t shout—it whispers.

But Tracing is more than just a packaging experiment. It’s an invitation to create. It suggests that even the most delicate ideas are worth capturing, outlining, and sharing. Here, the packaging isn’t just a container—it’s a creative companion, designed to support and spark the process of making.