The Flatplan

magCulture’s Magazine Making Masterclass

Author: laurendoughty

Thinking about launching your own magazine? Now’s your chance! The fourth edition of The Flatplan, magCulture’s magazine-making masterclass, is happening online on March 5th and 6th, 2022.

The world of indie publishing is flourishing and with that, more and more people are intrigued by the idea of creating their own magazine. However, knowing exactly where to start can be daunting—that’s why The Flatplan was created.

magCulture have brought together some of the best indie magazine-makers right now who’ll cover everything there is to know about creating a successful publication. You’ll leave with the knowledge needed to nurture an abstract idea into a real-life magazine others will want to buy, read, and enjoy!

What’s the format?
The Flatplan takes place online across two half days—a Saturday and Sunday. Each day runs from 12–3 p.m. (GMT). Before it all kicks off, you’ll receive a single Zoom invitation to cover both days (single day tickets are not available, the masterclass runs across the two days).

Eight guest speakers—some of the best indie mag makers working today—will share their knowledge in a series of presentations and small breakout groups over the two days, using Zoom. Each speaker will be briefed to address particular areas, but you’ll also have the opportunity to ask your own questions.

Who’ll be speaking?
Alison Branch, Managing director, Park Communications (printers)
Nina Carter, Co-creative Director, It’s Freezing in LA!
Holly Catford, Art director, Pit magazine and art editor, Eye magazine
James Laffar, Managing director, Ra & Olly (distributors)
Harriet Fitch Little, Editor-in-chief, Kindling
Jeremy Leslie, Host, founder of magCulture
Rob Orchard, Co-founder, Delayed Gratification
Ella Paradis, Editor, The Black Explorer
More names to be announced soon!

How many places are there?
The masterclass is limited to 50 spaces to allow everyone enough time to take part in discussions and share ideas at the end of each day. Thirteen of these places are complimentary—open to application from PoC creatives and students/under 23’s. Please visit the magCulture website if you’d like to apply for a free space!

Places cost £ 120.– per person, which covers both the live sessions and access to an archived video recording of the entire event. All tax (VAT) and booking fees are included—no added extras! Attendees will also receive a one-off 15% discount for the magCulture shop.

Who is The Flatplan for?
The Flatplan really is for everyone, whether you’ve got no experience at all, some, or you’ve already had a great idea for a magazine and just need a little help to get it off the ground. You’ll learn from some of the biggest names in the indie industry, providing heaps of practical advice, creative inspiration, and insider knowledge to help you take your idea from seed to fruition!

Plus! Once you’ve made your booking, you’ll be invited to tell more about your idea so they can tailor the day accordingly.

Previous attendees have gone on to produce a wide range of magazines, including Icarus Complex, Black Explorer, Yana, Screentime, Ephemeral, Louche, and 502 Bad Gateway.

Flatplan 2020 was a unique opportunity to pick the brains of seasoned magazine makers, printers, and distributors, providing the practical advice and creative inspiration needed to set our fledgling magazine idea in motion,” Ruby Rees-Sheridan, Screentime.

The Flatplan—magCulture’s Magazine Making Masterclass

March 5th and 6th, 2022
from 12–3 p.m. (GMT)

Online via Zoom

Book your tickets here