Dear Seohaean

FRONT KIT developed the verbal and visual identity of “2022 Dear Seohaean.” Seohaean, the west sea shore of the Korean Peninsula, has one of the world’s most significant tidal flat ecosystems — a UNESCO World Heritage site. The title contributed to building emotional connections that motivate people to protect the sea and its marine life. The main graphic was created by pixelating the coastline, translating its sea, mud flats, and land into a vivid color system with variations.

Harmony: Marcin Ryczek Photography

Polish fine art photographer Marcin Ryczek gained international recognition when his work “A Man Feeding Swans in the Snow” went viral in 2013. FRONT KIT developed the identity, key visuals, and spatial design for his first exhibition in Korea — drawing on the Korean aesthetic of ‘yeobek’, the beauty of empty space. FRONT KIT created unique typography inspired by the photographs and used a dividing line — symbolizing coexistence, contrast, and harmony — as a central motif throughout the design.

Dedeokmong

Deodeok, a root vegetable found across East Asia, is only used as food in Korea. “Deodeokmong” was created to promote its diverse potential. FRONT KIT developed the naming, logo, graphic, and space design. The logo was derived from the silhouette of bundled deodeok roots, transforming their organic form into a bold graphic symbol. Through this branding, Deodeokmong has been selected as a Korean Souvenir and received a ministerial award, establishing itself as a representative Korean brand.

Intense Difference of Its Own

Intense Difference of Its Own was an exhibition commemorating the 60th anniversary of diplomatic ties between Korea and Canada. The exhibition explored the world of artworks by disabled artists from both countries. FRONT KIT developed the main graphic by intersecting and overlapping different shapes — each representing the distinct perspectives of the artists, coming together as one unified form. This graphic was applied throughout the posters, invitations, and spaces as an integrated visual.

FRONT KIT Blue Dragon Card

FRONT KIT Blue Dragon Card is designed to carry wishes of happiness and success. In ancient Korea, ‘blue’ meant ‘birth of life’ and ‘east’ meant the ‘source of light’, and the blue dragon was considered the guardian of the east and the symbol of good fortune. This card carries encouragement, gratitude, and greetings for the various moments in our lives — holding gifts of money or cards within the dragon’s form. A red hologram adds contrast in color and texture, while the envelope features silver

FRONT KIT Blue Dragon Card

FRONT KIT Blue Dragon Card is designed to carry wishes of happiness and success. In ancient Korea, ‘blue’ meant ‘birth of life’ and ‘east’ meant the ‘source of light’, and the blue dragon was considered the guardian of the east and the symbol of good fortune. This card carries encouragement, gratitude, and greetings for the various moments in our lives — holding gifts of money or cards within the dragon’s form. A red hologram adds contrast in color and texture, while the envelope features silver

Reimagining Hangeul Across Cultures

A comprehensive catalogue titled A-Project 2024–2025 has been released, documenting the outcomes of an international typography initiative led by AG Typography Institute (AGTI). Spanning 148 pages, the publication brings together newly developed Hangeul typefaces alongside process material and interviews, offering insight into how the writing system can be reinterpreted across cultural contexts.

The release is accompanied by an exhibition at Doosung Paper Gallery in Seoul (January 27–February 6, 2026), presenting works by 26 participating designers and extending the project into a spatial format.

Initiated to mark the 40th anniversary of the AG Ahnsangsoo Typeface, the A-Project invites designers from diverse backgrounds to develop experimental Hangeul typefaces based on its structural logic. At its core lies the AG Ahnsangsoo module—a compositional system that breaks with the conventional square syllable block and opens up new formal possibilities.

Rather than treating Hangeul as a fixed system, the project positions it as a flexible framework—capable of expansion, translation, and visual reinterpretation. Designers develop complete typefaces using this approach, with AGTI supporting the process to ensure the full set of 11,172 syllables.

Following its first edition in 2024 with 14 designers, the project gained international visibility. The 2025 edition expands this trajectory, further exploring non-traditional constructions of Hangeul letterforms.

Contributors include Kenya Hara, Neville Brody, Paula Scher, M/M (Paris), and DINAMO, whose works situate Hangeul at the intersection of typography and graphic design. Across both editions, the project demonstrates how a writing system can operate not only as a linguistic tool, but also as a generative visual system.

A first set of 11 typefaces was released in 2025, with additional designs to follow. A-Project 2026 is currently in preparation.

A-Project 2024–2025


Authors: AG Typography Institute

Publisher: Ahn Graphics

Editing: An Mano, Kim Jukyeong, Jung Soe

Design: Mabasa (An Mano, Cha Minkyung)

Production: CREIN

Release: 3 April 2026

Volume: 148 pages

Format: 21 × 29.7 cm
Language: Korean & English

ISBN: 979-11-6823-125-2

Price: 45,000 KRW

More informations can be found here.

FRONT KIT Blue Dragon Card

FRONT KIT Blue Dragon Card is designed to carry wishes of happiness and success. In ancient Korea, ‘blue’ meant ‘birth of life’ and ‘east’ meant the ‘source of light’, and the blue dragon was considered the guardian of the east and the symbol of good fortune. This card carries encouragement, gratitude, and greetings for the various moments in our lives — holding gifts of money or cards within the dragon’s form. A red hologram adds contrast in color and texture, while the envelope features silver

FRONT KIT Block Calendar

What represents our time is not numbers, but the pieces of life we create. Therefore, FRONT KIT Block Calendar is made of a non-linear arrangement of 12 blocks. These blocks are not about seasons, holidays, or deadlines, but rather the moments we will shape. Instead of following a series of time periods, let’s enjoy the year as accumulated pieces of life. FRONT KIT hopes that your calendar will be filled with meaningful pieces of life.

FRONT KIT block calendar

What represents our time is not numbers, but the pieces of life we create. Therefore, FRONT KIT Block Calendar is made of a non-linear arrangement of 12 blocks. These blocks are not about seasons, holidays, or deadlines, but rather the moments we will shape. Instead of following a series of time periods, let’s enjoy the year as accumulated pieces of life. FRONT KIT hopes that your calendar will be filled with meaningful pieces of life.

SEEDULE

SEEDULE overlays organic cross-sectional imagery of fruit onto the structural logic of the calendar—a system designed to manage and regiment time—translating functional order into sensory experience. Within a single frame, the regimented grid of dates collides with the entangled interior of seed and flesh—reconstructing the familiar architecture of time as an estranged visual order.

SEEDULE

SEEDULE overlays organic cross-sectional imagery of fruit onto the structural logic of the calendar—a system designed to manage and regiment time—translating functional order into sensory experience. Within a single frame, the regimented grid of dates collides with the entangled interior of seed and flesh—reconstructing the familiar architecture of time as an estranged visual order.

SEEDULE

SEEDULE overlays organic cross-sectional imagery of fruit onto the structural logic of the calendar—a system designed to manage and regiment time—translating functional order into sensory experience. Within a single frame, the regimented grid of dates collides with the entangled interior of seed and flesh—reconstructing the familiar architecture of time as an estranged visual order.

SEEDULE

SEEDULE overlays organic cross-sectional imagery of fruit onto the structural logic of the calendar—a system designed to manage and regiment time—translating functional order into sensory experience. Within a single frame, the regimented grid of dates collides with the entangled interior of seed and flesh—reconstructing the familiar architecture of time as an estranged visual order.

Noli me tangere / Hoc est enim corpus meum

specific: book, booklet, printed matter, 182*257mm
client: 염지희
2018. 10

This catalog documents artist Jihee Yeom’s multi-exhibition project. 00graphicstudio collaged works, installation views, and notes into booklets bound into a single volume. The cover is coated with actual black sand used in the artist’s work; by scattering the sand manually, each edition features a unique, tactile pattern, making every copy a one-of-a-kind object.

This design visualizes the Hangeul character ‘등’ (deung)—which means ‘light’ or ‘lamp’—in the physical form of a fluorescent light tube. 00graphicstudio reinterprets the strokes of the letter as luminous glass structures, transforming the linguistic meaning into a tangible, glowing object.

2021 eulji art fair

specific: poster, printed matter, 510*740mm
client: 중구문화재단, 만리아트메이커스
2021. 10

This exhibition features artworks by artists based in Euljiro, Seoul, all priced at 100,000 KRW. To promote art consumption, 00graphicstudio embraced the concept of “commercialization of art,” designing the poster around the visual motif of a sales receipt. The design transforms a mundane commercial tool into a symbolic medium for cultural exchange.

190hours

specific
book, printed matter, 135*216, 236pages

– PVC 칼라 0.3-1 48inch- 미네랄 페이퍼 450g
– 문켄프린트크림18 115g, 디자이너스 칼라 DC_I60 116g, 씨에라 128g

client
SFAC
2021. 01

hangeul: cuando la letra se convierte en arte

specific: poster, printed matter, 594*841mm
client: centro cultural coreano
2025. 10

This is the main poster for ‘Hangeul: cuando la letra se convierte en arte’ in Argentina. 00graphicstudio composed the visual entirely of Hangeul characters, using elegant, flowing curves to showcase the sculptural beauty of the Korean alphabet and its transformation into art.

art truck

This poster was designed for ‘Art Truck,’ a mobile exhibition held in Yeongdeungpo, Seoul. The concept envisions a truck transporting artworks from Tampa, Florida to Los Angeles, California. 00graphicstudio designed the visuals around the playful idea of “clandestinely viewing” the art inside the cargo hold while the truck is parked at a highway rest area. The design captures the fleeting, hidden nature of this mobile gallery experience.

gangnam commune – poster project 2025

specific: poster, printed matter, 350*490mm
client: gangnam commune
2025. 06

The Poster Project is a catalog that reconfigures exhibitions held at Gangnam Commune Gallery into a series of posters. For each exhibition, 00graphicstudio creates 3–4 posters by collaging the artist’s works with images of the exhibition space. These posters then serve as the individual pages of the catalog, blurring the line between promotional medium and editorial documentation.