Are we cooked?!
How AI is reshaping the design industry – 30 voices from designers and agencies to AI artists
Are we cooked?! It's the question every designer is quietly asking right now. So we asked it to 30 leading design voices.
"Are we cooked?!" is a 240-page hardcover book collecting 30 interviews with designers, artists, and creatives across the industry, all wrestling with what AI actually means for their craft. The voices range from design leads at LVMH, Kurppa Hosk, Mutabor, KMS TEAM or Stan Hema to independent artists like Boris Eldagsen.
The answers couldn't be more contradictory. AI is "a partner". AI is "fast-food culture". AI is "basically an average-calculator". We're "100% cooked". We're "not cooked at all". The book doesn't resolve these contradictions. It documents them, as a snapshot of a discourse moving faster than anyone can keep up with.
And that's exactly why it's printed: for a topic that thrives on noise and acceleration, slowing down is part of the concept. The questions in this book — are they made to last longer than the next ChatGPT release?
"Are we cooked?!" grew out of our Bachelor's thesis and is now becoming reality as a self-published first edition: currently funding on Kickstarter.
Are we cooked?!
Published: Studio Sprengsatz
Year: 2026
Pages: 240
Contributers: Kurppa Hosk, 27BUCKS, Stan Hema, Mutabor, KMS TEAM, LVMH
Experimental AI Artists: Max Kuwertz, Jumoke Fernandez, Boris Eldagsen
