Das ABC der Typografie

Das ABC der Typografie

Fundamentals, Definitions, Practical Application

Author: patrick_s

Natalie Gaspar & Patrick Marc Sommer wrote and designed Das ABC der Typografie —a comprehensive reference book on typography basics with application reference.

What is typography? If you are not professionally involved, you probably do not encounter this term very often. Maybe you know it has something to do with letters or writing. But we are surrounded by typography every day: texts we read in the news online or in a book, posts on social media, slogans in advertising. Every single one of these texts is designed, only varying in quality and effect.

We find it fascinating how letters interact with each other. How the reader’s eye is first captured, then guided to the most important information. Ideally, design will make reading more inviting, easier and more beautiful—by selecting a font, font size, line spacing, and line length. All this (and much more) is typography and has an impact on you before you even start reading.

This book shows how to make typography work for you—with the help of simply structured topics and numerous practices in Adobe InDesign—so that it supports content, creates moods, and makes texts enjoyable to read. Because typography is fun.

Das ABC der Typografie

Authors: Natalie Gaspar & Patrick Marc Sommer
Publisher: Rheinwerk Design
Photos: Mila Albrecht
Release date: March 2020
Volume: 400 pages
Language: German

ISBN: 978-3-8362-6166-1
Price:
€ 39.90
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Das ABC der Typografie

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