Generate & Choose

As generative tools and technologies continue to evolve, images are created and expanded more easily than ever before. “Generate & Choose” explores the role of the designer as a conductor—one who navigates countless possibilities to discover and select the most appropriate outcome.

This work was exhibited at , a poster exhibition that reflects on human uniqueness in the age of AI.

Fault Lines

Bold Extended designed the visual identity for Fault Lines, a KABK Research Forum from the Deep Futures Research Group exploring design and climate justice. Drawing on the side view of a geological fault line, text and imagery are treated as layers that shift and fracture when they surface. Typography is pushed out of alignment across static and motion work, leaving the system deliberately unresolved, mirroring research as something in progress.

Paul Coenen Identity

Paul Coenen is a designer who bends, folds, and coils single sheets of stainless steel into furniture. We designed the identity to run on the same logic. At the center of it is PC Grotesk, a custom variable typeface where each letter tilts independently, up to 20 degrees, the way a flat sheet gets bent into something three-dimensional. Where the furniture finds its form in the resistance of steel, the typography finds its character in the tilt of each letter. Same rules, different material.

Eyes Wide Shut

Collected incidents, metal, bodily fluids, and contrast—these keywords define a poster converging fragmented images and records onto a single plane. Through the collision of condensed fragments and fluid metallic typography, it transcends individual tragedies to reveal the layers of structural violence.

Talk of Dreams

“Talk of Dreams” is a design project that interprets the song of the same name by Lee Beom-yong and Han Myung-hoon, which won the grand prize at the 4th MBC College Music Festival in 1980. Talk of Dreams is an album that sings of dreams amid the dark and desolate atmosphere shaped by the non-democratic military regime of the 1980s. This work reinterprets songs from past Korean music festivals through contemporary graphic design, and it won the Gold Prize at the <3rd Big-rever Poster Festival>.

Bookshelf Drawing – Relay Exhibition

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.

The poster organizes each exhibition as a “chapter,” maintaining a consistent format while allowing different works to unfold over time. Varying materials and sensibilities accumulate into a layered narrative.

Reading the Spring of 1976: The Magazine “Deep-Rooted Tree”

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.

The poster stacks copies of the 1970s Korean cultural magazine Deep-Rooted Tree, exposing their edges to emphasize the compressed material traces of time. The reading session revisits past texts through a contemporary lens.

Trees

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.

The poster fragments and disperses images of trees into irregular shapes, recomposing different perspectives within a single frame. The works reveal distinct sensibilities through processes of observation and accumulation.

RGB: Raum, Gegen, Blick

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.

The poster overlays grids in different directions with layers of RGB colors, forming a structure where space, object, and gaze intersect. The works explore visual perception through distinct approaches.

House to Home, 2023

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.

The poster foregrounds text as the primary visual element, constructing relational structures through language. The transition from “house” to “home” evokes layers of memory and relationships embedded in space.

A Traveller’s Room

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.

The poster divides organic shapes into compartments, each containing different scenes, assembling fragmented images into a single composition. The works intersect and overlap, forming a continuous visual flow.

Tangible Absence

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.

This exhibition explores the theme of “tangible absence,” investigating the sensations of presence and contact. The poster visualizes the boundary between appearance and disappearance by manipulating focus and blur in typography.

Sentences Drawn as Images

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.

The poster slices and rearranges images vertically, layering different scenes within a single frame. Collected images of plants extend beyond fragmentary impressions, unfolding into new scenes and narratives.

Costume for Weird Days

17717 is a cultural planning space based in Seongbuk-dong, Seoul, where over 100 exhibitions and programs have been presented since 2014. It is a site of accumulated creative experiments and ongoing exchange between local and international artists.
The poster visualizes the process of stitching through dotted and continuous lines, connecting disparate elements into a single structure. Works made from recycled PET bottles invite a reconsideration of everyday objects and patterns of consumption.

2000’s

Inspired by vintage stationery collected from long-standing shops, Jiae Kim captures the lingering memories of the late 1990s and early 2000s. Through the use of CRT TV frames and retro cartoon styles, her poster design mimics the experience of flipping through old television channels. By integrating fictional programs with nostalgic elements such as vintage advertisements and DVD warnings, She reconstructs a specific cultural era into a vibrant, contemporary visual language.

짱돌입니다, 아직은요

This poster promotes the graduation exhibition “Still a Jjang-dol, for now.” Stones roll, collide, and wear down, eventually becoming sand. This work captures that very metaphor. We compare graduating students—soon to enter society—to these “Jjang-dol” (stones). Each unique stone represents an individual student, while the dominant blue hues symbolize the inevitable yet profound journey toward the vast ocean of society.

Smile Dinbet

Dingbat fonts often place images in letters irregularly. Smile Dingbat is a dingbat font structured according to the compositional rules of Hangul. It uses consonants as shapes and vowels as inclinations, thereby expressing the syllable-initial consonant, medial vowel, and syllable-final consonant of each character.

AchivePrism

This is a relaunch of the quarterly magazine *Archive Prism*. Notably, the first issue also serves as a book that selects the 100 best Korean films every 10 years. The cover features the titles of the selected films written in text. This element represents the “archive” in *Archive Prism*, while the background color symbolizes the “prism.” The background color changes with each issue.

Finally Park Chanwook

This book marks the 30th anniversary of director Park Chan-wook’s debut, framing his lonely yet dazzling career through hardboiled detective fiction. Its dual-layer cover uses black faux leather, like a pistol holster, wrapping around the back to create two spines. The right spine is embossed with the English titles of his 22 films; the exposed left spine quotes his favorite line, crossed by the original binding line: “Advance payments are not allowed.”

Untitled

Made while preparing for the workshop at Pizza Saver Office. The workshop was based on a personal work where a SVG vector doodle data is transformed using Discrete Fourier Transform, and visualized with techniques that draws shapes with pixels using Fragment Shader code.

30. Leipziger Typotage 2026—The Sound of Type

Can type be heard? With this question, the 30th Typotage at the Museum für Druckkunst Leipzig opened a weekend that approached typography through listening. Under the title Schrift und Klang. The Sound of Type, the focus shifted to the acoustic, musical, and linguistic qualities of type, and to the idea that typography can touch, irritate, and connect.

The opening performance Where Type Becomes Sound already reframed the familiar perspective. Rather than presenting finished forms, it foregrounded the act of making. Machines, materials, and movement became the language itself. Typography appeared as a physical process that could be heard, structured by rhythm and resistance.

Saturday expanded this line of thought. The Sisters of Design demonstrated in Typo Utopia how Bauhaus-related ideas can unfold within spatial and multisensory installations. Ivo Brouwer approached type through jazz, understanding design as an open and variable system shaped by improvisation. Heike Schnotale added a historical perspective and traced the close relationship between musical notation and writing.

With Re:Vision Sound & Vision, Friedrich Althausen brought this relationship into the present. His app Sonatype uses AI to translate sound into visual structures, proposing a synaesthetic approach in which type reacts to and makes sound perceptible.

In the afternoon, student projects continued the exploration in experimental directions. Malin Neamtu presented Segmentor, a typeface that responds in real time to drum input. August Guccione explored the tension between hearing and seeing in Parameter A, translating sound into abstract variations of the letter A. Simon Bode introduced a custom tool that transforms music directly into typographic animation, creating a dynamic, parameter-based relationship between sound and form.

Sabrina Öttl shifted the focus to the effect of type itself, emphasizing that typography is never neutral and always carries its own voice shaped by form and context. Alessio Leonardi concluded with a reflection on pauses and absence, suggesting that meaning often emerges through rhythm, interruption, and what remains unsaid.

The 30th edition of Typotage made clear that typography extends beyond the visual. It can sound, respond, and create atmosphere. Perhaps it was never silent. We are already looking forward to Typotage 2027.