This three-poster series explores Bangi-dong, a neighborhood in Seoul, through its layered history. Rooted in the traces of the ancient Baekje period, the area carries the urban transformations shaped by the 1988 Olympic Games. At night, scenes of nightlife emerge upon the remnants of past festivities and prosperity, revealing another version of Bangi-dong shaped by overlapping temporal layers.

“The Sea of Tranquility”(2025) is a collection of photographs taken in 2022 in the redevelopment areas of Incheon. The images were shot on 4×5 large–format black–and–white film, and the developed negatives were painted with black to create the sky. Every month, ten of these photographs were sent to NASA—information that is entirely meaningless, requested by no one, and read by no one.

“Babel x Babel” is an artwork themed around the climate crisis, consisting of interactive web art and a video. The thumbnail image is a scene from the video capturing the moment the Tower of Babel rises in the heart of Seoul. Premiering at the “Bandi Walk” exhibition at the National Asian Culture Center in 2022, it has since been exhibited at the National Assembly of South Korea, South Africa, and the UAE. Learn more at https://www.babelxbabel.com/

This card was created by extracting the shapes of the numbers 2, 0, 2, and 5 from everyday photographs taken throughout 2024, and recombining them to form the year 2025.

《Nopo Table》 is an archival art book that explores image-based experiments derived from photographs of dishes at long-standing local eateries (Nopo) visited between 2022 and 2025. Rather than merely presenting food as “appetizing,” the project focuses on visually reconstructing the sensory atmosphere of each space.

The task was complex and fascinating – create modern and cool identity for cafe, while at the same time keeping the Korean heritage element. So, I immersed myself in Korean culture and its vibe. Much research and many conversation later, we found the core graphic identity of «Breath» – Jogakbo* as main principle for the brand system. Jogakbo becomes the patchwork for typography, logo cloud pattern and colour palette.

This poster was created for the “Artificial Tears” exhibition at Museum Head. It explores the contrast between images that are ephemeral and disappear after the exhibition, and those that leave lasting traces over time, articulated through graphic contrast and lyrical typography.

A new sense of balance that preserves classical structures while intentionally breaking the mold, a New Classic visual that allows experimentation and imperfection to coexist within sophisticated formal beauty.
Kyma is the music production studio in Seoul, Korea.
“A Controlled System with Emotional Noise”

A landscape woven from tiny, precious dots. Using oil pastel pointillism, I visualized the gathering of local farmers, creators, and visitors. Every hand-pressed dot functions as an organic building block, forming a warm, scalable identity that bridges the community of Yeongwol.

Selected for Dadakdadak Market: Baeksanghoe (百象會), this poster responds to the theme “Selling What Doesn’t Exist.” By layering past and present shop names from Suwon Nammun Market, it constructs a new typographic landscape that reflects the market’s history and adaptability, symbolically presenting its intangible cultural value as a form of exchange.

This poster was created for the “B/W Signals” exhibition at Museum Head. Grounded in the idea that black and white emerge from the combination of many hues, the design uses multicolored typography to assemble the letters of “B/W Signals,” which collectively form a larger black-and-white rendering of the same text.

Designed by deconstructing and reassembling key imagery from the exhibitors.

An A2-sized Risograph archive leaflet for a strawberry culinary experience.

I directed the graphic design and print production, while also contributing to the docent-led program. The leaflet introduces seven strawberry varieties through the lens of their environment and history. At the event, the self-standing cover acted as a visual anchor, adding texture and depth to the venue atmosphere.

This poster explored the arrangement and perspective of “Doing Feminism, Writing the World” in Hangul (Korean) and English. It was designed to promote the conference “Doing Feminism, Writing the World,” hosted by the Academic Society of Feminism and Korean Literature in Seoul, South Korea.

”From Sharp to Rounded“ is a book that documents the entire process of the exhibition ‘From Sharp to Rounded’—from its preparation and the creation of artworks to installation, dismantling, and beyond. The book details the transformation of a tire shop in Geumcheon-gu, Seoul, into sculptor Hyejin Noh‘s studio, where artworks were created, and later into an exhibition space. It includes the artistic process, exhibition views, and conversations between Hyejin Noh and art critic Hanbum Lee.

Dorkache draws inspiration from traditional Korean folk art depictions of the tiger — a creature rendered across centuries as both fearsome guardian and comic protagonist. That graphic boldness is translated into digital maximalism: stark black forms, cycling neon palettes, and relentless motion fracture and reform across the frame in a work that never rests. The tiger blinks back at the viewer, its eyes shifting through spectrums of color, alive and unpredictable. Above it, the sun and moon cyc

An A2-sized Risograph archive leaflet for a strawberry culinary experience.

I directed the graphic design and print production, while also contributing to the docent-led program. The leaflet introduces seven strawberry varieties through the lens of their environment and history. At the event, the self-standing cover acted as a visual anchor, adding texture and depth to the venue atmosphere.

The two cities press their lands together. Beneath the ground, history flows like blood. I have seen Seoul as my own body and claimed that body through images. With this body of the city, I encountered Berlin. Its colonial past evoked resentment; its division, empathy. This love-hate
obsession led to a visual crossbreeding of the two cities. I imprinted the process onto paper, leather, and metal—through photographs, video, and typography. The book was exhibited as an independent artwork.

This is a poster for a jazz performance held at Jazz Club “Muddy” in Gunsan. To emphasize the bass-centered jazz trio, the four strings of the bass—its defining characteristic—were expressed typographically in the design.

“Finding Kim⛝⛝” is a book that explores the gap between the self and one’s public image.
It compiles and curates images of Kim Nayeon as interpreted through the eyes of others.

This book offers readers a small opportunity to reflect on the relationship they have had with Kim Nayeon and the image through which they have viewed her.

TT Seoul 80th Liberation Anniversary Exhibition: “So It Unfolds” – Exhibition
[Intersecting Traces] 1945 to 2025, the intersecting timeline traced through remnants connects the past, the present, and what lies ahead.
Revealed through a layered and complex composition, both physical and deeply subjective.

The protagonist, Jung-su, endures anxiety by twisting his body, clenching his fists, and pacing back and forth. For some reason, this brought to mind a Hi-Tec pen—drawing thin, unstable lines until it eventually wears away and vanishes. Jung-su’s anxiety will be much the same. A heart that held only weight without substance will eventually fade into nothing.

〈Abnormal Orbit〉 is an exploratory log that likens individual identity to an undiscovered planet. Organized into five categories—love, family, education, job, and age—it brings together the narratives of about fifty participants. Through these stories, the project aims to highlight that even outside an expected orbit, every life carries its own direction and inherent value.

This project was developed by the designer, inspired by traditional door knockers found on large wooden gates of palaces and hanok architecture in Seoul, Korea. Referencing the Goblin-shaped knockers, the design translates their form into a smartphone ring accessory. Beyond their practical function, these figures traditionally serve as guardian symbols believed to ward off evil and bring good fortune. The project reinterprets this cultural meaning into a contemporary everyday object.