Hand-drawn lettering inspired by the 1980s action sports vibe.
Gravel
To translate the roughness of the off-road biking in a typeface
Club Foot Ésad jersey numbers, 2025-2026 season
Club Foot Ésad (CFÉ) is the football team of the École Supérieure d’Art et de Design in Amiens, France. Mixed team founded by students of the school and open to players of all skill levels, the CFÉ is part of an initiative led by several art schools in France that uses graphic design to support sports through fair play and solidarity. Each year, the club refreshes its visual identity by designing its own jerseys, merchandise, and graphic items created by club members.
Club Foot Ésad jersey numbers, 2025-2026 season
Club Foot Ésad (CFÉ) is the football team of the École Supérieure d’Art et de Design in Amiens, France. Mixed team founded by students of the school and open to players of all skill levels, the CFÉ is part of an initiative led by several art schools in France that uses graphic design to support sports through fair play and solidarity. Each year, the club refreshes its visual identity by designing its own jerseys, merchandise, and graphic items created by club members.
Club Foot Ésad jersey numbers, 2025-2026 season
Club Foot Ésad (CFÉ) is the football team of the École Supérieure d’Art et de Design in Amiens, France. Mixed team founded by students of the school and open to players of all skill levels, the CFÉ is part of an initiative led by several art schools in France that uses graphic design to support sports through fair play and solidarity. Each year, the club refreshes its visual identity by designing its own jerseys, merchandise, and graphic items created by club members.
Club Fictional Assembly
Club Fictional Assembly is a fictional fan club that questions “pure” football love in a commercialized game. It explores bootleg jerseys, which reveal class inequality, and conspiracy theories, which reflect distrust of a manipulated sport. Using open-source type, custom fonts, and cartoons, the project reclaims fan expression. It asks how fans can keep participating, speaking, and standing together within football’s political and commercial reality.
Club Fictional Assembly
Club Fictional Assembly is a fictional fan club that questions “pure” football love in a commercialized game. It explores bootleg jerseys, which reveal class inequality, and conspiracy theories, which reflect distrust of a manipulated sport. Using open-source type, custom fonts, and cartoons, the project reclaims fan expression. It asks how fans can keep participating, speaking, and standing together within football’s political and commercial reality.
Paris 2024 Olympic Games
Due to my great admiration for the Olympic Games, not only for the sporting event itself, but also for the strong graphic component that has always been associated with it, in 2024, I felt particularly inspired and recreated a concept for the event’s graphic identity.
Photo credits: Alexandre Lallemand, Jonathan Chng, Martin Sanchez, Nicolai Berntsen & Steven Lelham
TS Goal Typeface
TS Goal is a variable sports sans-serif typeface. Its Arabic letterforms are built on geometric Kufic script, giving the typeface a strong, modern, and dynamic character.
The typeface includes 4 variable axes: weight, height, width, and slant.
All axes work seamlessly across both Arabic and Latin scripts, giving users a high level of flexibility to create a wide range of styles and adapt the typeface to different design needs.
Paris 2024 Olympic Games
Due to my great admiration for the Olympic Games, not only for the sporting event itself, but also for the strong graphic component that has always been associated with it, in 2024, I felt particularly inspired and recreated a concept for the event’s graphic identity.
Photo credits: Alexandre Lallemand, Jonathan Chng, Martin Sanchez, Nicolai Berntsen & Steven Lelham
Paris 2024 Olympic Games
Due to my great admiration for the Olympic Games, not only for the sporting event itself, but also for the strong graphic component that has always been associated with it, in 2024, I felt particularly inspired and recreated a concept for the event’s graphic identity.
Photo credits: Alexandre Lallemand, Jonathan Chng, Martin Sanchez, Nicolai Berntsen & Steven Lelham
Alps 2030 Winter Olympics
The Alpium logos represents a forward motion set in the heart of a spectacular setting. Its design creates a sense of depth, evoking the tracks left on the slopes, the ribbon of a medal, or the iconic Olympic finish line. On a more emotional level, it symbolizes the bond uniting athletes, the regions, and the public. The Paralympic Alpium shifts our perspective: like a peak admired from the opposite slope, it retains its solidity and upward momentum while revealing itself from a different angle.
LETHA – The Body as a Visual Form
Letha’s visual identity explores movement as a language of control, balance and body composition. Inspired by Pilates and Contrology, a system of geometric forms represents the human body through adaptable shapes that shift, align and combine into different positions. The system evolves into custom lettering, where body-inspired shapes become letters, creating a flexible identity that embodies movement through form.
LETHA – The Body as a Visual Form
Letha’s visual identity explores movement as a language of control, balance and body composition. Inspired by Pilates and Contrology, a system of geometric forms represents the human body through adaptable shapes that shift, align and combine into different positions. The system evolves into custom lettering, where body-inspired shapes become letters, creating a flexible identity that embodies movement through form.
Font Runner
The project began as a way to rethink how physical activity is usually represented. Instead of another dashboard centred around pace, distance and performance, FR treats the shape of the route itself as its primary material. Users can transform the paths they run into letterforms, generate patterns from their movement and unlock clothing shaped by the places they have been. A run becomes less like a result and more like a trace, something personal that can be collected, worn and built upon.
Font Runner
The project began as a way to rethink how physical activity is usually represented. Instead of another dashboard centred around pace, distance and performance, FR treats the shape of the route itself as its primary material. Users can transform the paths they run into letterforms, generate patterns from their movement and unlock clothing shaped by the places they have been. A run becomes less like a result and more like a trace, something personal that can be collected, worn and built upon.
Goalkeepers are different
Goalkeepers are the very best team players! They also stand a bit outside the team, on their own. They are reliable, stubborn and a bit crazy. Be a goalkeeper in life!
Self-initiated project – Eternal research into custom typography and icon design techniques (balance between icon design and illustration).
UsMeCa 2026 Typeface
UsMeCa typography is a commemorative work made in honor of the World Cup in 2026, and follows a sequence of projects that are developed by Nacione™.
The concept behind the UsMeCa typeface was inspired by modern football: tactical, rigid, and structured in blocks, where players rarely stray from their assigned roles. We missed the unexpected moves, the dribbles, and the rebellious urge to defy the coach’s instructions.
Illustrations by Gabriel Diogo
Font Production by Naipe Foundry
CAMISETA
Camiseta is a Graphic Design thesis supervised by Davide Luccini. It investigates the football jersey beyond the pitch, tracing its transformation from functional uniform to cultural symbol. The project explores how the jersey has escaped its original context to enter streets, fashion and everyday life, becoming a vehicle for identity, belonging and style, while carrying the visual codes and memories of the communities it represents—revealing what lies beneath the fabric.
Think as you like
Driven by a passion for football culture and design, these custom jerseys bridge the gap between the pitch and the streets. Through striking visual concepts, bespoke typography, and high-attention detailing, each garment celebrates the emotional power of kit design while offering a fresh, modern perspective on modern sportswear identity.
Musette Race Bag
Originally used to hand food and supplies to riders during road races, the musette bag remains an icon of cycling culture.
Designed, sewn, and screen-printed with a custom graphic, the project is completed by matching packaging and a pasted poster wall that references the musette bag’s racing heritage.
Musette Race Bag
Originally used to hand food and supplies to riders during road races, the musette bag remains an icon of cycling culture.
Designed, sewn, and screen-printed with a custom graphic, the project is completed by matching packaging and a pasted poster wall that references the musette bag’s racing heritage.
FOLIO
FOLIO is a non-alcoholic botanical drink made from cold-pressed cucumber and hemp extract. Positioned between wellness and craft collectibility, it combines functional ingredients with a strong focus on physical presence and perception.
The packaging draws inspiration from limited-edition spirits. Numbered bottles, handwritten batch tags, and small-run production communicate rarity and intention, bringing a premium approach rarely seen in the non-alcoholic category.
Every material choice supports the concept. Molded pulp, a cast concrete cap, and unadorned glass create a raw, honest system without unnecessary decoration. Typography is embossed directly into the glass and pulp, making information part of the object itself rather than an added graphic layer.
The jade-to-pale-green liquid gradient is the only colour in an otherwise neutral identity. It becomes the key visual element, focusing attention on the product and reinforcing its natural, authentic character.
Ping. Pong.
Ping. Pong. This is what happens when you ask type to stop describing a sport and start performing it. The letters don’t gesture at ping pong; they are the exchange, reduced to its two essential sounds — high and outward, low and inward — and the shape of what’s missing between them.